TIKTOK RUNWAY ODYSSEY
Remote Content Production
We worked with Giant Spoon to ideate a remote livestream fashion experience in a 2020 pandemic reality and then safely film the action remotely for the TikTok Runway Odyssey event.
With strict guidelines to keep everyone involved safe and the production team at Smith X Union making sure everything ended up in the right place, we directed 10 remote shoots showcasing fashion and featuring TikTok creators and musicians across the USA.
The end result was placed into other worldly animated scenes by our friends Superficial Studio and then streamed live to tens of thousands on TikTok.
Direction (with Sally Tran & Mandy Mandelstein)